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eziconex.com – Democratising The Web

eziCONEX makes eCommerce on the mobile web easy. I co-founded eziconex.com in Manchester (UK) as a SaaS platform on the cloud for micro and small businesses to connect, collaborate and trade on the web using any device.

Publicis Sapient – Service Design ‘Ways of Working’

Gulf Resources Development and Investment

Working with a privately owned, UAE domiciled, globally focused developer of commercial and industrial buildings, the brief was to develop a scaleable brand and identity that would work across digital, print and real estate livery to engage with venture partners and tenants. We developed a series of concepts with the client before selecting a brand…

The Weather App – A Native App UI

Lloyds Banking Group – Transforming PCH Automotive Financing

Working with a global IT services provider, I led the service design activities to redefine automotive financing and ownership as part of a large digital transformation project.

IBM – A Service Design Playbook

IBM take design very seriously, as a technology company that has always valued design, from the early days of personal computers to the first mainframe computers to the most recent work in cognitive computing, design is crucial. As the Service Design Programme Director for Europe and a Design Manager at IBM I was responsible for…

WilliamHill Online

In 2016 WilliamHill Online undertook an ambitious ‘lift and shift’ of its online brand and its range of verticals; from sports book to gaming. Rather than having a complimentary cross-selling relationship between sports betting and gaming there were significant problems for customers wanting to switch between verticals, products and destinations with many broken journeys resulting…

Plum – The Smart Lighting System

I worked with co-founders Utz Baldwin and Glen Burchers to develop the world’s smartest lighting system for the home. The Plum lightpad is affordable and easy to use with an App that enables the user to control their lights and other connected devices (such as HVAC and sockets) in the home via their smart phone and…

Saudi Government – Digital Transformation

The Kingdom of Saudi Arabia embarked on an ambitious transformation of its government services to become a native digital service ecology to deliver enhanced CX and value. The government has been investing in e-government to create a digital first approach so that people can interact with many different services and share data easily and securely.…

AMP – Transforming Retirement Financial Services

AMP was established 160 years ago and is one of Australia’s oldest and leading financial services companies. Today they are a leading specialist wealth management company in Australia and New Zealand managing more than $50 Billion is peoples assets. AMP needed a new strategy in a customer-centric digital world. As Lead Designer I was tasked with rethinking and…

Mintouch – A Premium App

Mintouch is the media hub for a VVIP in the UAE. The client and his executive office needed to be kept informed with live news and data feeds from across the world. I led a design team spread across Europe to create a premium UX and UI experience for an App that was able to take a…

DEFRA – GOV.UK

The 2025 Environment Plan How might we develop incentives to use Natural Capital as tradable assets together with agri-environment services that can be provided by farmers to the Government to ensure Britain has a sustainable future in farming. How might we… Reward land-owners and managers to farm in a sustainable way? Offer advice and…